New this year!

Breaking Into The US

Landscape Overview
Presented by:
Thom Beers, President & Executive Producer, Original Productions

The session will provide an in depth view of the broadcaster landscape in the US, exploring changes in both the network and cable markets over the past few years . Who’s buying what and why? Who’s commissioning, who’s coproducing? How do you get your foot in the door without losing toes. Also benefit from an analysis of the US audience, what they are watching, why the top-rated shows are working and other anecdotal and demographic successes and anomalies .

Financing Structures
Presented by:
Thom Powers, Producer, Sugar Pictures

This session will explore the best ways of securing financing for documentary programming in the US market. We'll look at several case studies of different strategies and structures, also addressing questions of ownership.

The Strategic Producer: Marketing And Distribution Options Via Public Television
Presented by:
Niki Vettel, President, RealityCheck Media Consulting

This session will cover the practical and strategic approaches to developing a distribution and marketing plan for producers interested in finding a home for their projects on public television. Effective marketing and distribution are not afterthoughts: the considerations of where a program may "end up" and what is required to effectively market your one-off or series once it is accepted for distribution on any one of a number of public television distribution outlets have to be as carefully planned as the production itself. Different distribution options carry different producer responsibilities. PBS Plus, APT, NETA, and CPM, presenting station relationships, along with an understanding of what to consider with station relations, press materials and public relations will also be explained.